Peloton’s flagship exercise bike is now $400 cheaper

Last Updated on September 15, 2022 by admin

  • Peloton slashed the price of its Bike to $1,495 from $1,895.
  • The model used to cost $2,245 before Peloton rolled out a more premium product, the Bike+.
  • Peloton stock fell Thursday afternoon on lackluster fourth-quarter earnings.

Peloton on Thursday cut the price of its entry-level Bike by $400 to $1,495. The price reduction – pelotons second in one year – comes as sales slow after a pandemic-fueled exercise-bike frenzy.

The Bike is Peloton’s lower-cost model, slotting below the $2,495 Bike+. When Peloton introduced the latter in late 2020, it slashed the Bike’s price from $2,245 to $1,895.

The Bike can now be had for $39 per month with a 39-month financing plan, down $10 per month. The new pricing extends to all of Peloton’s markets. 0% APR financing is also available.

In a press release, the company chalked up the price drop to making its pricey exercise equipment more attainable to consumers.

“Today, we announced our latest step in making Peloton more attainable by lowering the price of our original, award-winning Peloton Bike across all of our markets to $1,495,” the company said. “We know price remains a barrier and are pleased to offer our most popular product at an attractive everyday price point.”

Peloton rode the pandemic’s home-workout wave to its first-ever profitable quarter in 2020. Sales of its sleek stationary bikes, treadmills, and exercise classes surged as the coronavirus kept people from gyms. The company, which went public in late 2019, saw its share price march steadily upward throughout 2020.

But revenue growth slowed in the fourth fiscal quarter, Peloton reported Thursday, and the company posted a net loss wider than expected. Peloton’s share price plummeted as much as 11% in late trading following the news.

A massive treadmill recall also strained its balance sheet, but revenues are up more than 54% year-over-year.

Read the original article on Business Insider

 

Popular Products

Bestseller No. 1
Original Peloton Bike | Indoor Stationary Exercise Bike with Immersive 22' HD Touchscreen
43 Reviews
Original Peloton Bike | Indoor Stationary Exercise Bike with Immersive 22" HD Touchscreen
  • GAME-CHANGING CARDIO – Clip into Peloton Bike for a workout experience that goes beyond cycling. Stay motivated as you sing, dance, and climb the Leaderboard with other Members.
  • VALUE-PACKED MEMBERSHIP – A Peloton All-Access Membership must be purchased separately in order to access Peloton content on your Bike. You’ll pay $44/mo for your entire household and get unlimited access to our entire library of content available on...
  • SMALL-SPACE FRIENDLY – Has a compact, 4‘ x 2’ footprint, and an adjustable seat, handlebar, and screen, which tilts to accommodate different heights. This stationary bike fits comfortably in your home whether you’re low on square footage or...
  • CONTROLS & FEATURES – Peloton Bike features delta-compatible pedals, a resistance knob for manual control, 2-channel rear-facing stereo speaker system with 16 watts of total power, 10-point multitouch touchscreen, USB microport, 3.5 mm headphone jack,...
  • MEASUREMENTS & REQUIREMENTS – We require leaving 24” on all four sides to store and train on your Bike. Keeping your Bike in a room with a minimum ceiling height of 8’ will ensure adequate headroom while riding. Dimensions: 59” L x 53” H x 23”...
Bestseller No. 2
Peloton Altos Cycling Shoes for Bike and Bike+ with Single Hook and Loop Strap and Delta-Compatible Bike Cleats
5 Reviews
Peloton Altos Cycling Shoes for Bike and Bike+ with Single Hook and Loop Strap and Delta-Compatible Bike Cleats
  • DESIGNED FOR PELOTON BIKE and BIKEplus – Peloton shoes were designed so that you can get the ideal Peloton workout experience. They include delta-compatible bike cleats that allow you to quickly clip in and out of your Peloton Bike or Bikeplus, so you...
  • BREATHABLE and LIGHTWEIGHT – Made with breathable, woven, and jacquard mesh—these Peloton accessories are constructed with perfectly placed vents for all-over airflow.
  • MATERIALS – These Peloton shoes include: jacquard mesh to provide a sock-like fit, a glass-filled nylon outsole to offer comfort and optimal power transfer, breathable waffle-mesh interior, and a soft toe and heel pad.
  • EASY TO PUT ON AND TAKE OFF – These Peloton shoes have simple, hook and loop straps and an inlet on the back that allows a finger or two when putting on the shoe—making it easier than ever to strap in.
  • COMPATIBILITY – Peloton shoes were designed to work best with Peloton Bike and Bikeplus so that you can get the ideal Peloton workout experience. But they will work with other bikes that require delta-compatible cleats to clip in.
Bestseller No. 3
Peloton Cycling Shoes for Peloton Bike and Bike+ with Delta-Compatible Bike Cleats - Size EU 46 / Size US 12 Men
  • DESIGNED FOR PELOTON BIKE and BIKEplus – Peloton shoes were designed so that you can get the ideal Peloton workout experience. They include delta-compatible bike cleats that allow you to quickly clip in and out of your Peloton Bike or Bikeplus, so you...
  • ADJUSTABLE and SECURE FIT – Peloton shoes feature a quick ratchet clip and hook and loop straps that are adjustable so you can get the perfect fit.
  • COMFORTABLE and BREATHABLE – Mesh vents can be found on the base of Peloton shoes so your feet can breathe comfortably throughout your ride.
  • RIDE LONGER DURING CLASS – Stiff sole allows for direct and optimal power transfer without any discomfort allowing you to ride longer class after class.
  • COMPATIBILITY – Peloton shoes were designed to work best with Peloton Bike and Bikeplus so that you can get the ideal Peloton workout experience. But they will work with other stationary bikes that require delta-compatible cleats to clip in.
Bestseller No. 4
Peloton Dumbbells | Ergonomically Designed Pair of Cast Iron Weights With Urethane Coating and Nonslip Grip, Available in Set of Two - 30 lb
8 Reviews
Peloton Dumbbells | Ergonomically Designed Pair of Cast Iron Weights With Urethane Coating and Nonslip Grip, Available in Set of Two - 30 lb
  • PREMIUM URETHANE FINISH – High-quality Peloton dumbbell heads are coated in polyurethane, which helps reduce noise and vibration when dropped and provides a smooth, odorless, non-tacky feel.
  • DURABLE – Peloton dumbbells have a hard, durable surface that is chip and crack resistant.
  • NONSLIP HANDLES – Rigid and corrosion-resistant handlebar allows you to comfortably wrap your fingers around the Peloton dumbbells while still providing sufficient grip so you can focus on pushing your limits.
  • ERGONOMIC DESIGN – Peloton accessories designed with your training in mind. Square dumbbell heads are optimal for fitting into the palm of your hand for goblet exercises and providing additional stability during dumbbell pushups.
  • SLEEK & MODERN – Peloton dumbbells will blend seamlessly into your home gym.
Bestseller No. 5
Peloton Guide | Strength Training Device with Built-In Camera Technology, Movement Tracker, and Handheld Remote with Voice Activation
8 Reviews
Peloton Guide | Strength Training Device with Built-In Camera Technology, Movement Tracker, and Handheld Remote with Voice Activation
  • INTERACTIVE STRENGTH TRAINING – Peloton Guide is an AI-enabled device that uses innovative camera technology and machine learning to create the ultimate Peloton strength training experience.
  • GUIDE MEMBERSHIP – A Guide Membership must be purchased separately in order to access content on your Guide. You'll pay 24 dollars/mo for up to 5 people and get access to content available on your Guide and the Peloton App. Existing All-Access Members...
  • SELF MODE – See yourself on screen alongside instructors to track your movements—from bicep curls to squats. Compare your form in real-time next to the instructor as you go through Peloton strength classes.
  • MOVEMENT TRACKER – Follow demonstrated exercises to get credit in real-time for completing a movement.
  • PERSONALIZED CLASS RECOMMENDATIONS – Get class recommendations based on muscles you worked in previous workouts. Plus, access classes created specifically for Peloton Guide, including Floor Bootcamp, Split Programs, and Strength Roll Call.
Bestseller No. 6
Peloton Bike Mat | 72” x 36” with 4 mm Thickness, Compatible with Peloton Bike or Bike+
  • SIZE – The Peloton Bike mat is 72 x 36 inches and 4 mm thick. It’s large enough to fit comfortably underneath your Peloton Bike or Bikeplus. Or you can trim it to fit your workout space.
  • PROTECTIVE FLOOR MAT – The Peloton Bike mat is made with high density material that prevents your Peloton Bike or Bikeplus from leaving scuff marks and protects your floors during your sweatiest workouts.
  • PROTECT YOUR PELOTON BIKE and BIKEplus – Adding a Peloton Bike mat under your Bike or Bikeplus prolongs the life of your bike by blocking dust and carpet fibers from entering mechanical parts.
  • STABILE and DURABLE – Have carpeted floors instead of hardwood. The Peloton Bike mat will add additional stability to help prevent your Bike or Bikeplus from rocking as you ride. And it’s made to withstand wear and tear from frequent workouts.
  • EASY TO CLEAN –Made with materials that are sweat and salt resistant—making your post-ride cleaning easy. We recommend using a cleaning wipe to wipe down your mat from time to time.
Bestseller No. 7
Peloton Standard Sweatband, Black, One Size Fits All
  • Flat seams for a smooth feel.
  • Cinched Back
  • Quick-dry performance fabric
  • Age range description: Adult

 

Read More